Headlines: Hearts of Pine Adds to Portland's Reputation as Strong Sports City

 

Sports Business Journal:

The Dirigo Heart is the club’s unique interpretation of “Dirigo,” replacing the traditional star seen on the state flag with a heart honoring the city’s Valentine’s Day Bandit tradition; the crest features the custom typeface “Pine Bandit,” with Portland arched across the heart shape; waves celebrate Maine’s maritime history; Hearts of Pine is displayed in a scroll, a nod to the state’s literary contributions, from Henry Wadsworth Longfellow to Stephen King; and, of course, the eastern white pine, Maine’s state tree.